Friday, December 9, 2011

Advertising Copywriter Salary

A career as an advertising copywriter is rewarding in many ways, including financially, personally, and professionally. Advertising copywriters enjoy some of the most diverse and sometimes relaxed work environments of any career, although, the competition and stress level can be extremely high in certain markets. While the traditional hubs of the entertainment industry have been the hot spots for high paying advertising jobs, advances in technology and mobile communications have opened up the market on a global scale. Over a third of all freelance writers are now self-employed and all signs point to the numbers rising steadily of the next eight to ten years.

Advertising copywriters can occupy a wide range of fields including fashion, television, radio, internet, films, and even sporting events. Copywriters can always look forward to demand in their field; the outlook for copywriters has steadily risen over several years to meet its average prediction, even during the recent troubling economic times. Unfortunately, with demand so high, the competition is fierce for many of the higher paying opportunities which require skill, creativity, and a great deal of experience.

Salary Overview

Entry level advertising copywriters can expect to begin their careers in the twenty-five to thirty-five thousand dollar a year range for their first few years on the job. While this is quite fine for an entry level position, the pay scale does grow quite rapidly commensurate with experience and education level. According to the Bureau of Labor Statistics or BLS, the average pay for a salaried writer fluctuates between fifty thousand and seventy thousand dollars per year, and the high end of the pay scale is over one hundred thousand dollars per year. When combined with the growth predictions of the BLS, it all adds up to great pay now and well into the future.

Job Description and Outlook

An advertising copywriter’s career usually starts as an internship, assistant copywriter, or as a junior copywriter. As they learn the business, the latest techniques, and prove themselves by researching, editing, proofreading, and performing other tasks assisting the writing staff, they can move on to become a full copywriter. Advertising copywriters typically work with development teams composed of executives, graphic designers, art directors, and writers.

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