Helmsman gives Barbour ABI a ‘thumbs up’ from a happy customer!

Barbour ABI is proud to be working with changing room solution specialists Helmsman to provide targeted business opportunities.

If you’re looking for lockers, cubicles and seating then Helmsman is the brand for you. They manufacture, supply and install lockers, cubicles and bench seating primarily for leisure centres, schools and workplaces.

Having 250 years of trading under their belts, Helmsman is experienced and skilled at delivering high quality products to their ever expanding customer base. Owned by Sperrin Metal Products, Helmsman’s operation spans beyond nationwide, as they have a network of distributors across Europe and the Middle East.

Helmsman only joined us last year, but they’re fully benefiting from the excellent service Barbour ABI provides, Sarah Gibson, Marketing Manager from Helmsman says: “We used to use a competitor for leads previously, but the main reason we switched was because Barbour ABI’s Evolution system offers functionality for diarised calls.”

“We have four telesales staff using the data at any given time and to reduce duplicate calls we used to have to download data and import in a spreadsheet which was time consuming and frustrating.”

“After trialling ABI we could clearly see who was calling who, set profiles for different users so all stages of a construction project was covered i.e. pre-tenders (making sure we are specified), contacting all bidders and contract awarded projects. A big part of the telesales role is to ensure we are specified and if not specified ensure that we are given the opportunity to provide a quotation to contractors.”

“The site is very intuitive and once you have the initial training you are pretty much up and running. The Barbour ABI team is very friendly and always responds to suggestions for improvements to the site. If in the very rare chance that information is out of date, ABI do perform research calls on demand and update me within 24 hours.”